Project Lore

The in-game fixes for 2/17 are not very extensive. In fact, there's only one item listed at all this week, but it's a fairly important one, especially for herbalists and those that consistently raid with flasks.

According to Bornakk:

Listed below are recent fixes we have applied to the game. Keep in mind that some of these changes may not be active until after the realm has been restarted. 

To review previous in-game fixes, please visit: http://forums.worldofwarcraft.com/thread.html?topicId=21723843880&sid=1 


2/17 

• The drop rate of Frost Lotus, from herbs in Northrend, has been increased by 50%. 

The primary justification for this move seems to be lowering the currently exorbitant Auction House prizes on the valued herbs.

Undoubtedly, this is going to mean a whole lot of different things to different people inside World of Warcraft's economic spectrum. As a raider who only casually hunts herbs on an alt, I couldn't be more elated.

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One of the fundamental things that players should understand about the WoW economy is that there is massive deflation. Items, in general, become less valuable over time as new items are introduced. Players no longer want iLvl 200 or even 213 crafted gear, as well geared players from high level raids can easily carry them through heroics or Naxxramas. As such, materials for crafted gear are less in demand than they once were. Blue gems should lose value once epic gems become accessible. Additionally, once an item is introduced, the players that want it the most will pay ridiculous prices to get it first. Prices lower over time as supply ramps up for non-top tier raiders. In general, its a bad idea to stockpile items. However, understanding how new changes will affect the economy and acting early can lead to huge profits. There are two major changes that will affect the economy in patch 3.2. The first is the introduction of epic gems; the second is that Emblems of Conquest are now obtainable in all pre-Crusader dungeons and raids. We will talk mainly about epic gems for now. Epic gems are obtained in a few different ways. Lets review:

• Alchemy Transmutes
• Icy Prism. You can't save them up now, so don't try
• Prospecting Titanium Ore
• Buying with Honor or Emblems of Heroism

Buying them with Honor and Emblems will probably be very unpopular, as everything will be dropping Emblems of Conquest and players will be eager to grab new gear before they will grab new gems. The other three will have a profound effect on the market. First, lets look at Alchemy transmutes. Most Alchemists are Elixir Masters. As as Alchemist myself, I can vouch for how useful this is. I make dozens of flasks a day, and this generates tons of gold. If I can get a friend to craft my elixirs who is elixir specced, Transmutation Master for myself might be profitable. Since transmutations are on a 20 hour cooldown, its hard to share that ability with anyone, but a group of a few alchemists could have 1 elixir master and all the rest be Transmutation Masters to optimize overall output. I know my guild is organizing something like this. Transmuting an epic gem usually requires a blue gem of the same color as the desired epic gem and a specific Eternal. The following is a list of transmutes as they are now on the PTR:

• Transmute: Flawless Amytrine: Monarch Topaz and Eternal Shadow
• Transmute: Cardinal Ruby: Scarlet Ruby and Eternal Fire
• Transmute: Dreadstone: Twilight Opal and Eternal Shadow
• Transmute: Eye of Zul: 3 Forest Emerald
• Transmute: King's Amber: Autumn’s Glow and Eternal Life
• Transmute: Majestic Zircon: Sky Sapphire and Eternal Air

The first thing to note is that players will be getting epic gems from a few sources. Players will largely be consuming the same amount of gems overall, as they will have about the same number of sockets. Some of the new recipes require epic gems, but it won't have a huge impact on the market. Since only some portion of the epic gems being consumed use current rare gems as a material means that consumption of rare gems is going to go way down. There will still be a market as the poor man's gem and as reagents for transmutes, but the prices of uncut and cut rare gems should drop significantly. Get rid of any stock that you have. The exception may be Forest Emerald, which requires 3 gems for the transmute. Only time will tell relatively how valuable they will be, but blue gems are used a lot by tanks, so I'm predicting a good market for the epic blue gems and hence Forest Emerald. Also, expect Eternal consumption to go way up with lots of new recipes and the transmutes. Its unclear how often Icy Prism will give epic gems. It will be the only thing keeping Frozen Orbs valuable. It will continue to be the only thing keeping uncommon gems in consumption. There are lots of these in Titanium Ore, so expect them to lose even more value in patch 3.2. We are looking at vendor trash level of value. According to WarcraftEcon's results, they are getting around 6 uncommon gems per prospect, and people will be prospecting a lot to get epic gems. Speaking of prospecting Titanium, this is going to be the game changer. People are stockpiling Titanium now, which may or may not be a good idea. It might be overvalued right now; it's risky to do. However, with rare gems losing demand and rare gems being the result of Titanium prospects as often of epic gems, rare gems should lose a significant amount of value from this alone. The flipside to this is that the value of Saronite and Cobalt should crash, as they will no longer be valuable to prospect. This is going to be a huge window of opportunity for Blacksmiths, who can potentially make lots of BoE stuff and disenchant it. Expect Enchanting supplies to increase in supply in the long run and prices to drop. Finally, note the materials for the new crafted items, including a new orb from the Argent Coliseum: Crusader's Orb. This list was complied by the writers at WarcraftEcon:

• Titansteel Bar
• Saronite Bar
• Arctic Fur
• Heavy Borean Leather
• Icy Dragonscale
• Nerubian Chitin
• Moonshroud
• Spellweave
• Ebonweave
• Crusader Orb
• Various epic gems, Eternals, Enchanting materials
• Deadly Saronite Dirk
• Corroded Saronite Woundbringer

These will probably enjoy a small price boost in the first month or so of patch 3.2. Remember, the first two weeks will be crazy, as everyone will want epic gems and consumption will be through the roof. Expect it to level off within about 6 weeks. What are your plans to profit in patch 3.2?

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With patch 3.2 on the test realms and the Ulduar hype slowly fading, it seems like the live servers are more empty than usual. Not only are there less players overall, but there may be less gold farmers than usual. The game economy on each server is relatively small and sensitive to these temporary changes in player demographics, and right now the shifting player base on at least my server has had some serious effects on the economy. The first thing that I noticed are less raw materials at a higher price. Since there are less players on, there are less players running around doing dailies and quests that lead them to herbs, mining nodes, or dead animals to skin. On the flip side, there are less people spending hours and hours a week raiding than there were with the launch of Ulduar. Thus, the demand for things created by these materials - like elixirs, Ulduar recipes, etc, has also declined. The result is an overall smaller market that is overall easier to manipulate.  With less herbs (especially Frost Lotus) available on the auction house, I'm not able to make quite as many flasks, but they aren't all getting bought either. With less competitors in the market, I have made quite the pretty penny on flasks - though I am selling much less overall. Its a perfect opportunity to expand and explore into other areas. I recently picked up Engineering and I'm going to see how many of these Nesingwary 4000 the market is willing to buy. It makes me wonder how much of am impact gold farmers really have on the market and how many are really out there. Back in the vanilla WoW days, you could hardly walk into Tyr's Hand without seeing a dozen gold farmers gathering cloth and other baubles to sell in the auction house. It might be more subtle these days. Ever see those power-leveling services advertised in trade chat? If they are going through the hassle of advertising in-game, they are getting at least a few people to buy into it, and all those characters at their disposal gives them a great way to farm up cloth and materials while leveling those characters and dump it into the market. Where there's fire, there's smoke. Illegitimate services like power-leveling are likely a sign that gold farmers are still out and about on the realms in some fashion. With a steady supply of raw materials into the market from illegitimate players like gold farmers and hackers, many of the prices we are accustomed to are likely the work of a great supply. We are used to the land of bounty where we can go to the auction house and get almost whatever we want if we are willing to pay a reasonable price. If gold farmers leave the game completely, will this change? How negatively do these types of services actually impact the game? Looking forward, the release of patch 3.2 will bring an influx of players eager to jump back into heroics and all the old raids as well as the new Argent Tournament content. Start preparing now and stock up on potions, elixirs, eternal, and other materials. With epic gems and many new recipes, patch 3.2 will undoubtedly jump-start the WoW economy.

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Activision Blizzard CEO Robert "Bobby" Kotick on Thursday said he is "optimistic" about the future of the game industry as "a very low cost form of entertainment, if you look at the dollar-cost-per-hour." CNBC interviewed Kotick, who was in Sun Valley, Idaho, for the relatively secretive annual Allen & Company media mogul conference. Here's what he had to say about Activision Blizzard stocks performing above expectations in a down economy:

While Kotick does not speak specifically about WoW, there were some pretty interesting aspects to the interview that I wanted to elaborate on a bit because they can be applied to our favorite MMORPG. The journalist interviewing Kotick first points out that Activision Blizzard (and Electronic Arts) stocks were performing well Thursday. That's just a snapshot in time showing the trading levels at that point in the day, but if you look at the levels over the past six months or so, you'll see that the values have been rising steadily. Not surprisingly, the stock market apparently was on the minds of many Thursday who attended a panel on the economy at the conference. Although not an expert on the economy, Kotick pointed out that the availability of new hardware and the diversity of gaming experiences combine as a way to satisfy a lot of different entertainment needs all in one punch. As Kotick puts it, "While I'm relatively pessimistic about the economy, I'm very optimistic about the ability for video games to satisfy entertainment needs of consumers." And since we've been talking a bit about the future of WoW lately, I also found it interesting that Kotick said he's been looking at his expectations for Activision Blizzard over the next 5 to 10 years. He said that increasing production values, more effective in-game social interactions and the physical aspects of gaming "are really great catalysts for expansion of our audience; and we're still in the early days of markets like Western Europe, (and) in China." So perhaps WoW (or the next MMO) will be more of a world-wide audience? It seems that Kotick is hinting at that thought, which seems like smart business to me (more subscribers = more $$). Also along the idea of more money, Kotick said that lower the price of hardware, "the more consumers will be willing to purchase (it)." Makes perfect sense to me. Of course, a PC is a pretty hefty pricetag for someone just to play a game. But one would assume most people would have their computer for other uses, as well. What does everyone else make of this interview? Can you think of any other ways in which Kotick's ideas may be applied to WoW or the future of other Activision Blizzard MMOs, or do you think his points were too general to draw any real conclusions?

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Healer? Tank? Bueller? DPS? The little guild I call home is still struggling to recover from the quarterly event known as the Summer.  The hiccup in raiding, filling and scheduling, has caused me to focus my efforts on things outside of Naxxramas domination and Ulduar subjugation.  First and foremost is the leveling of one Holy/Shadow Priest that is to become an end-game healer.  This of course assumes that I don't suck at healing in a raid setting.  Another bulk of time, I am talking about a 60/40 ratio here, has been spent on my favorite past time, farming the Auction House.  With my trusty Auctioneer equipped, I have begun to refill my coffers that were plundered for recent purchases. Over the last few weeks of datamining I have come across what I believe is an undeniable trend, a drastic reduction in key supplies.  Frost Lotus, Abyss Crystal, even Deviate Fish are barely available on my realm, relatively speaking.  Following the good old supply and demand model, what items are available are made so at drastically increased prices.  For producers and investors of the market this is a good thing, while for a consumer this is a bad thing.  Upon discovery of the trend I dug further.  According to my collection of anecdotal data, the changes are for numerous items, items that span the gauntlet of locales, from Mageweave to Knothide Leather, not just top end consumables used by raiders. The question at hand is what is causing the fluctuations?  Is it normal changes in the market?  Unlikely.  Could it be a wealthier investor than myself cornering whole swaths of Azerothian goodies?  Doubtful, it'd need to be on the scale of organized crime (Defias) to have such an impact.  Or, like I suggest in the title, is my realm (Magtheridon-North America) emptier than normal?  If that is the case then it would explain the depressed amount of supplies, and why they are coming in at higher prices.  Coupled with the numerous responses of guild trouble in a previous thread, I believe we have some credible evidence that our home away from home is a little less cozy, and far more expensive, than we are fond of. This is where you readers come in.  To make any kind of overarching statement about WoW's economy we need more information.  Do your realms feel underpopulated?  Are commonly used consumables being placed on the market for far higher than normal prices?  Are you still logging in as normal, or has Summer sucked you away along with the unrelated loss of six million other players? And yes, the issues are completely unrelated.  Blizzard's troubles in China have no effect on the gold farming market.  Those players need the localized version (read North American/European) of the game to play on the same server as us.  So the lack of Wrath in China doesn't make an impact on our supply levels.

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The heart of World of Warcraft's economy is the auction house. It doesn't matter what server you're on or what side of the conflict you've picked. We all deal through the auction house. If you're a blacksmith, enchanter, seamstress or in my case a scribe (inscription) it's your livelihood for gold. Now I don't know how the rest of the professions fair, so I can only speak for myself and for my realm of Kargath’s economy, but I'm hoping you all will pitch in your thoughts and comments. When inscription was introduced I jumped on it. I wasn't into doing professions before, and I had two open profession slots so I picked up herbalism and inscription. I leveled my skill up rather quickly. All was well. Then WotLK dropped. It gave us scribes new glyphs, scrolls, books and what would becomes my money maker (till recently) - Darkmoon cards. Any scribe will tell you that when the expansion was released selling glyphs was profitable. I remember selling the Glyph of Vigor to rogues for over 150g. I was making great money. Then people realized how easy it was to level up inscription. Prices dropped gradually and now you're lucky if you can sell any glyph for over 50g. The real value of inscription has yet to come, as we've seen how many new glyphs will be purchased when dual specs are unveiled in 3.1. Right now the only way to make real money is Darkmoon cards, more specifically, Nobles cards. When the Ace through Eight of Nobles are combined, a Nobles Deck is created. This rewards a Darkmoon Card: Greatness. About two months ago I had 10,000g. I was buying Adder's Tongue in the auction house for about 20g a stack and selling Chaos, Undeath, and Prisms cards for 500g or more. The complete Nobles deck was selling for 20k and each card for 2500g. Ah, good times. Now you’re lucky to get 50g for some cards. Some won't even sell for 25g. The auctions will just expire over and over. The nobles are holding some value but not as much as they used too. Decks now go for around 12k, so they've dropped too. What caused this to happen? I'm sure a lot of you have been victim to this crime of Auction House Etiquette.  This rule of etiquette is often broken or just plain ignored. Let's take an item like, say, the Ace of Undeath. This item used to sell for 500g or more but for this example we'll just say 500g. After selling a few of these I know the price. So I go to the auction house and lucky me there are no competitors, so I start the bid at 475g and buyout at 500g. Now, as expected, someone else gets the card, they see my listing and naturally want to beat that price so his item sells. So you'll see someone beat my previous listing for something like 470g for bid and buyout at 495g. We might go back and forth by 5g or less just to be listed as the cheapest. Then someone comes in and just decides he wants to just sell the item for a quick buck and decides to kill both of our chances at making some nice gold and lists his for 200g buyout. Seeing this travesty my competitor and I are now forced to lower our price to beat his rediculous price. It's called etiquette or common courtesy to respect other people's auctions so we can all make money. Why does someone do this? I know this can't be just happening to scribes of inscription. So have any of you out there seen this happen? Have you logged into the game to check your auctions, only to find that your stuff hasn't sold because some jerk has out priced you by several hundred or even thousands gold for a quick sale? Because this is happening to all of us on all servers, it's killing the professions economy. I know there is always going to be competition, and I know we are always going to be fighting for the lowest price. Let's just be a little more cautious when we do so that we can all make money.

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Via JoyOfTech.com

By now, common readers should realize that I am a bit of a numbers freak. In my past life I was a min-maxer, but I have overcome that addiction and now focus most of my number crunching abilities on the open market and the Auction House. In doing so, I have managed to have thousands of gold in reserve - after learning my Cold Weather Flying – for my level 80 abilities and whatever else I (sorry begging guildies) may need. Now if only I could turn my digital success in WoW to meatspace success...

This thought process and this hilarious comic lead me down another road though. How much real world value has World of Warcraft cost me? The answer, $588.64, just over half of my mortgage. Don't forget, I did quit the game for a bit. The worst case scenario for a single-boxer as of now, would have the gamer buying each Collector's Edition, and paying the highest monthly fee of $14.99. That would run just shy of $1,000, at $959.47, although I highly doubt anyone has allowed that to happen. As the comic points out, investing that may have been a smarter idea, but the service that WoW offers is far more cost effective than an iPhone in my opinion.

Friends go nuts about their iPhones, acting like it is the best thing since the Internet, but really how often do you use its bonus features – the ones that make the unit and monthly fee so costly?  An hour a day on average, maybe two?  The iPhone service (and cell phone subscriptions in general) are way over priced for what they offer. Don't even get me started on the text messaging plans...For its part, WoW (and really any MMO) packs quite a bang for its buck.

Apples to Oranges you say? Fine, let's do some entertainment to entertainment comparisons. Over the course of my 4+ years of playing, I have saved hundreds of dollars thanks to WoW. How you ask? It is actually quite simple. If you are spending an hour or so a night in Azeroth, you can't be doing other, more costly, things. For instance, I started making meals at home and ordering in rather than going out to dinner. I would Netflix DVDs or watch TV rather than hitting the movies (two movies cost ~$20 in Philadelphia). I largely stopped playing other games. Yet, I managed to balance WoW and my social life well enough to continue being invited, and more importantly attending, friend and family functions.

Ponder on that for a bit. How much have you spent on your little hobby, but more importantly, how much has it saved you?

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The United States stock market has been more random than a raid against Gruul in recent weeks. Since the House shot down the proposed 700 billion dollar bailout bill – glad they did by the way – the market has become even more tumultuous.  The Dow Jones had a record decline of nearly 800 points after the bill's failure, followed by an increase the next day from short-selling. But analysts have found one market that seems to be a bit insulated from the crashing economy, video games.

It is no wonder why world renowned economists are claiming that Azeroth's economy is currently the strongest economy in the world. US Federal Reserve Chairman Ben Bernanke states that “Azeroth's economy is the strongest market that I have seen in years. Inflation is low and well managed by Blizzard, consumers are spending at incredible rates, and goods are being bought and sold within days of creation. The current market trends in Azeroth could not be more polar opposites to the rest of the world.”

Secretary of Treasury and guy who is incredibly sure of himself Henry Paulson believes that “The economy in Azeroth is fine. No problems there, of course I did say the same thing about the US economy recently. But, this time I mean it. Put all your gold in Goldman Bags, they will be just fine.”

Mad Money's Jim Cramer exclaims that “HOLY COW, I HAVEN'T SEEN AN ECONOMY THIS HEALTHY SINCE I BEGAN SHOUTING AND THROWING THINGS ON TV. THE MAINLAND OF AZEROTH IS RAKING IN THE DOUGH WITH THE TRADE DEFICIT HEAVILY IN THEIR FAVOR. IF YOU COULD BUY STOCK IN AZEROTH I WOULD RATE THEM ALL A “TRIPLE BUY,” BOOYAH!”

Need an opinion from a real person, someone you know? Well, Solidsamm of Magtheridon agrees with the eggheads. “I can't believe this market. It is ripe for the picking. The auction house is truly a buy-low, sell-high market right now. I picked up a few thousand Netherweave Cloth for just over 250g, transmuted it to Heavy Netherweave Bandages and vendored them for close to 400g. That is almost 150g in profit with no risk! And with Wrath of the Lich King coming soon, things can only get better!”

Editor's Note: Not all quotes are real.

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